Hand-picked software. Zero algorithms.
Discover the best alternatives to popular startups & software
112 of the tools startups actually pay for, each with a hand-checked list of what you can use instead — 415 alternatives in total.
Analytics
Understand product and web traffic.
Project Management
Plan, track and ship work.
Newsletters & Email
Send newsletters and build an audience.
Hosting & Deployment
Deploy apps and static sites.
Payments & Billing
Take payments and run subscriptions.
Customer Support
Live chat, helpdesks, knowledge bases.
Design & Whiteboards
Design, prototype and brainstorm.
Video & Calls
Meetings, async video, recording.
AI Coding Agents
AI pair programmers, agents, and editors that ship code.
ActiveCampaign
Marketing automation and CRM.
Help Scout
Shared inbox and knowledge base.
Plausible
Lightweight, privacy-friendly web analytics.
Gmail
Google's free email service.
Intercom
Customer messaging, helpdesk and AI support.
Zendesk
Enterprise customer service suite.
Auth0
Identity-as-a-service from Okta.
Jotform
Drag-and-drop online form builder.
Resend
Email API for developers with great DX.
Asana
Work management for teams and projects.
Buffer
Social media scheduling for teams.
Toggl Track
Time tracking for teams and freelancers.
Substack
Publish a paid newsletter with the Substack social layer.
Gumroad
Sell digital products with one link.
WeTransfer
Send big files via link.
AWS
Amazon's cloud platform.
DigitalOcean
Developer-friendly cloud infrastructure.
Metabase
Open-source BI for anyone.
Framer
Design and publish responsive websites.
Outlook
Microsoft's email client.
Ahrefs
SEO and backlink analysis suite.
Obsidian
Local-first Markdown knowledge base.
Squarespace
Templates-first website builder.
QuickBooks
Accounting for small business.
Kit (ConvertKit)
Email marketing built for creators.
Square
POS and payments for in-person businesses.
Postman
API platform for testing + collaboration.
PagerDuty
On-call + incident response.
PayPal
Online payments and checkout, for businesses and individuals.
Linear
Issue tracking the world has finally been waiting for.
Semrush
Marketing visibility and SEO platform.
Evernote
The classic note-taking app.
Salesforce
Enterprise CRM and platform.
Xero
Cloud accounting from New Zealand.
LastPass
The original cloud password manager.
Trello
Visual kanban boards.
Loom
Async video messaging.
Datadog
Observability for the cloud age.
Replit
Cloud development environment + AI agents.
1Password
The password manager for teams.
Notion
Notes, docs, wikis, databases.
Amplitude
Digital analytics for product teams.
Mailchimp
Email marketing for small businesses, now owned by Intuit.
Calendly
Automated scheduling.
GoDaddy
Domains, hosting and websites.
GitHub
Where the world builds software.
ChatGPT
OpenAI's flagship chat assistant.
Twilio
Communications APIs for voice, SMS, video.