Side-by-side
Google Analytics vs Umami
Pricing, founders, indie status and curated alternatives compared from our directory — all data points sourced from each tool's public site or press materials.
At a glanceGoogle AnalyticsUmami
- Pricing
- Free
- $9/mo
- Pricing model
- Free
- Freemium
- Founded
- —
- —
- Location
- —
- —
- Bootstrapped
- —
- —
- Open source
- —
- Yes
- Category
- Analytics
- —
- Indie alternatives
- 8
- 0
- Founders
- —
- Mike Cao
Key differences
Funding
Umami is bootstrapped / open source; Google Analytics is venture-backed.
Open source
Umami is open source; Google Analytics is closed source.
Indie alternatives
Google Analytics has 8 curated indie alternatives in our directory; Umami has 0.
Differences are derived directly from the data on each tool's page. Empty fields mean we haven't verified a value yet — never that one tool lacks the capability.
Founder of Google Analytics
No founder details documented yet.
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Discussion
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