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Fathom vs Google Analytics

Pricing, founders, indie status and curated alternatives compared from our directory — all data points sourced from each tool's public site or press materials.

Fathom

Simple, privacy-first analytics.

Paid · $15/moBootstrapped
Visit Fathom
Google Analytics

Free, omnipresent web analytics.

Visit Google Analytics
At a glanceFathomGoogle Analytics
Pricing
$15/mo
Free
Pricing model
Paid
Free
Founded
2018
Location
Vancouver, Canada / Belfast, UK
Bootstrapped
Yes
Open source
Category
Analytics
Indie alternatives
0
8
Founders
Jack Ellis, Paul Jarvis

Key differences

  • Funding

    Fathom is bootstrapped; Google Analytics is venture-backed.

  • Indie alternatives

    Fathom has 0 curated indie alternatives in our directory; Google Analytics has 8.

Differences are derived directly from the data on each tool's page. Empty fields mean we haven't verified a value yet — never that one tool lacks the capability.

Founders of Fathom

  • Jack EllisCo-founder
  • Paul JarvisCo-founder

Founder of Google Analytics

No founder details documented yet.

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