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ActiveCampaign vs Userlist

Pricing, founders, indie status and curated alternatives compared from our directory — all data points sourced from each tool's public site or press materials.

ActiveCampaign

Marketing automation and CRM.

Marketing AutomationPaid · $15/mo
Visit ActiveCampaign
Userlist

Lifecycle email for SaaS, by a small team.

Paid · $199/moBootstrapped
Visit Userlist
At a glanceActiveCampaignUserlist
Pricing
$15/mo
$199/mo
Pricing model
Paid
Paid
Founded
2003
2017
Location
Chicago, USA
Remote
Bootstrapped
Yes
Open source
Category
Marketing Automation
Indie alternatives
4
0
Founders
Jason VandeBoom
Jane Portman, Benedikt Deicke

Key differences

  • Pricing

    ActiveCampaign starts cheaper at $15/mo; Userlist starts at $199/mo.

  • Funding

    Userlist is bootstrapped; ActiveCampaign is venture-backed.

  • Founded

    ActiveCampaign (2003) is 14 years older than Userlist (2017).

  • Indie alternatives

    ActiveCampaign has 4 curated indie alternatives in our directory; Userlist has 0.

Differences are derived directly from the data on each tool's page. Empty fields mean we haven't verified a value yet — never that one tool lacks the capability.

Founder of ActiveCampaign

Founders of Userlist

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