What are the best indie alternatives to Bitly?

6 curated indie and bootstrapped alternatives to Bitly: Dub, Shlink, YOURLS, Kutt, Rebrandly and more. All are smaller, founder-led tools that compete with Bitly on price, openness or developer experience.

What category does Bitly fall under?

Bitly is listed in URL Shorteners. See all url shorteners tools in our directory.

URL Shorteners6 alternatives

Alternatives to Bitly

Bitly is the long-running URL shortener. Indie alternatives are cheaper, OSS or self-hostable.

Visit Bitly ↗

Compare Bitly with…

Side-by-side pricing, founders and indie status.

Bitly vs Dub Bitly vs Kutt Bitly vs Rebrandly Bitly vs Shlink Bitly vs TinyURL Bitly vs YOURLS

Bitly is a great alternative to

Tools in our directory that Bitly can replace or compete with.

Rebrandly

TinyURL

Top indie alternatives

Smaller, founder-led tools that quietly compete with Bitly.

visit ↗

Dub

Open-source link management.

Indie team — modern, beautiful, OSS Bitly alternative.

visit ↗

Shlink

Self-hosted URL shortener.

Free OSS, full API.

visit ↗

YOURLS

Your Own URL Shortener.

Free OSS PHP-based shortener — self-host.

visit ↗

Kutt

Open-source URL shortener.

Indie OSS shortener with clean UI.

visit ↗

Rebrandly

Branded short links.

Smaller competitor for branded domains.

visit ↗

TinyURL

Free URL shortener.

Long-running free service.

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